No.4 in a portfolio of 8 original insights
Page 3 of The Sun newspaper is famous for displaying the busty attributes of glamourous young female models. The first Page 3 Girls appeared in late 1969 as a gimmick to bolster flagging circulation figures. Titillating puns and risqué double entendres caption the poses. Much imitated by other tabloid newspapers worldwide, Page 3 remains proudly British in content and cultural contribution.